For my brand mood board, I took images from the internet and my previous mood boards that helped me understand the brand by looking at MACs original adverts. I realised MAC focuses on part of the face and gives it a bold look. I am going to pick the lips to focus on for my shoot, as I hope to edit the photos into black and white then make sure just the lips are in colour so it stands out. I feel like this will give the edge that MAC normally has in their shoots.
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